Get Click Media is a leading RCS Business Messaging provider for Hyderabad- serving IT, pharma, biotech, real estate, and healthcare brands across HITEC City, Gachibowli, Secunderabad, and Cyberabad with enterprise-grade RCS infrastructure.
10,000+
Businesses served across India
350–450M
RCS-reachable devices in India
5–7 days
Google brand verification
68–82%
Estimated RCS reach in Hyderabad
Hyderabad is one of India's highest-value RCS markets. Four structural factors make it an ideal geography for rich business messaging.
Dense, tech and pharma-literate smartphone population
68–82% of Hyderabad audiences are fully RCS-reachable- significantly higher than the national average of 45–55%.
India's IT and life-sciences hub
Home to Microsoft, Google, and Amazon campuses, plus Genome Valley's pharma and biotech cluster- a premium B2B and B2C audience.
High-density industry clusters
IT and ITES (HITEC City, Gachibowli), pharma and life sciences (Genome Valley), real estate, biotech, and healthcare.
Deep experience with Hyderabad brands
Campaign strategy shaped by real Hyderabad audience behaviour, send-time data, and industry-specific regulatory context.
Hyderabad RCS coverage: Estimated RCS-reachable audience: 65–80 lakh smartphone users across Hyderabad and Cyberabad- one of India's largest single-city RCS addressable markets.
Hyderabad's diverse industry landscape creates a wide range of RCS use cases. Here are the most active RCS-adopting industries in the city.
Key numbers for RCS marketers targeting Hyderabad and the Cyberabad corridor.
| Metric | Hyderabad | National Average | Source/note |
|---|---|---|---|
| Smartphone penetration | 77% | 54% | Hyderabad-Cyberabad urban areas- TRAI 2025 |
| 4G/5G users (% of mobile base) | 83% | 61% | Jio + Airtel combined data |
| Google Messages as default app | ~68% | ~58% | Est. based on Android device mix |
| Jio subscriber share | ~45% | 43% | TRAI subscriber data |
| Airtel subscriber share | ~33% | 30% | TRAI subscriber data |
| Estimated RCS reach | 68–82% | 45–55% | Android+iOS18 on Jio/Airtel/Vi |
| iOS 18+ penetration | ~5% | ~3.5% | iPhone installed base Hyderabad |
| Average monthly data usage | 24.9 GB/user | 18.4 GB/user | TRAI QoS report |
These numbers explain why Hyderabad campaigns consistently outperform national average RCS delivery and engagement rates.
Locality-by-locality notes for RCS messaging across Hyderabad and the Cyberabad corridor.
HITEC City is Hyderabad's flagship technology district, home to large campuses of Microsoft, Google, and Amazon alongside hundreds of IT and ITES companies. High device quality and dense corporate footfall make this Hyderabad's most valuable RCS audience for B2B and tech campaigns.
Key industries: IT and ITES, e-commerce, professional services, premium retail.
Gachibowli combines a fast-growing IT and financial district with a large student and young-professional population, making it a strong RCS audience for real estate, education, and retail campaigns.
Key industries: IT and SaaS, real estate, education, retail.
Secunderabad is Hyderabad's twin city, combining a large residential and trading population with a strong defence and railway establishment presence. SMS fallback rates here run slightly higher than HITEC City, so campaigns should carry a strong fallback design.
Key industries: Retail and trading, healthcare, education, government services.
Cyberabad is Hyderabad's broader IT and pharma corridor, encompassing Genome Valley and a dense cluster of life-sciences and technology companies- an important RCS audience for pharma, biotech, and IT campaigns.
Key industries: Pharma and life sciences, biotech, IT and ITES, real estate.
| Metric | Hyderabad RCS | National RCS Avg | Why Hyderabad Outperforms |
|---|---|---|---|
| RCS delivery rate (vs total sends) | 73–83% | 55–65% | Strong Jio/Airtel penetration across HITEC City and Gachibowli |
| Message open rate | 78% | 72% | Tech and pharma-literate, high-trust urban audience |
| Click-through rate (campaigns) | 24–31% | 18–26% | High smartphone sophistication drives button usage |
| Cart recovery rate (e-comm) | 22–28% | 18–24% | Dense D2C and tech-employee presence |
| Site visit booking rate (RE) | 19–26% | 15–22% | Fast 4G/5G speeds = faster rich card load |
| Payment on-time rate (reminders) | 83% | 79% | Salaried, IT and pharma-heavy audience- higher engagement |
| SMS fallback rate | 17–27% | 35–45% | Strong urban RCS coverage vs national average |
Direct Jio and Airtel integration- critical for Hyderabad
Direct carrier integrations with both networks- faster message delivery, more accurate capability detection, and lower SMS fallback rates.
Hyderabad client track record
Clients across IT, pharma, biotech, real estate, and healthcare. City-specific campaign timing, audience behaviour, and industry-specific regulatory requirements.
Enterprise-grade compliance for pharma and healthcare messaging
Verified sender setup and message-template governance built for pharma, biotech, and healthcare clients that operate under strict compliance requirements.
Onboarding support in your timezone, in your language
IST-based team, understanding of the local business calendar, and communication in English, Hindi, or Telugu- whichever works best for your team.
Serving Hyderabad: Get Click Media supports businesses across HITEC City, Gachibowli, Secunderabad, and Cyberabad with a dedicated RCS account team.
Getting started with RCS messaging through Get Click Media is a straightforward process.
Tell us your business type, primary industry, and what you want to achieve with RCS- lead generation, customer retention, transactional messaging, or all three.
We estimate your audience's RCS reachability based on geography and industry, providing a campaign ROI projection based on comparable clients.
We handle all documentation, submission, and follow-up. Timeline: 5–7 business days.
Message templates, carrier launch on Jio and Airtel, CRM or platform integration, and your Get Click Media dashboard access.
We confirm delivery and rich card rendering on your target devices- Android and iOS 18+.
Your account manager monitors delivery, reads, and engagement in real time.
Timeline: Most Hyderabad clients are live with their first RCS campaign within 7 to 10 business days of initial contact.
Get Click Media enables Hyderabad businesses to reimagine customer communication with RCS.
Big or small, we power communication for all- talk to us today.
Yes. Get Click Media serves businesses across Hyderabad- HITEC City, Gachibowli, Secunderabad, and Cyberabad- with end-to-end RCS Business Messaging- Google brand verification, verified sender setup, campaign infrastructure, and ongoing account management.
The highest-adoption industries for RCS messaging in Hyderabad are IT and ITES (Microsoft, Google, and Amazon campuses), pharma and life sciences (Genome Valley), real estate, biotech, healthcare, and e-commerce and D2C.
Estimated RCS reach in Hyderabad is 68–82% of targeted smartphone audiences- well above the national average of 45–55%. This is driven by a large IT and pharma workforce, above-average device quality, and strong 4G/5G coverage across HITEC City and Gachibowli. Reach is highest among the tech and life-sciences employee population.
Google brand verification- the one-time setup required before sending RCS Business Messages- typically takes 5 to 7 business days. Get Click Media manages this entire process for Hyderabad clients, including documentation and submission. Most clients are live with their first campaign within 7 to 10 business days.
Yes. RCS works well for B2B messaging in Hyderabad's pharma and biotech ecosystem- verified sender badges build trust with regulated-industry buyers, and rich cards support use cases like compliance updates, distributor coordination, and conference invitations.
Yes. Coverage is strong across HITEC City, Gachibowli, Secunderabad, and Cyberabad. Device quality is slightly more variable in parts of Secunderabad's older trading neighbourhoods, meaning SMS fallback rates run marginally higher there- Get Click Media's platform handles this automatically.
There is no minimum contract length or minimum monthly volume requirement. Get Click Media works with Hyderabad businesses ranging from early-stage D2C brands to large IT and pharma enterprises. Our sales team will give you an honest ROI assessment during the initial consultation.
Yes. Our account team has direct experience with RCS campaign strategy across Hyderabad's major industries- IT and ITES, pharma and life sciences, real estate, biotech, and healthcare. We provide industry-specific campaign templates and performance benchmarks specific to Hyderabad, not generic national averages.
Get Click Media handles Google brand verification, campaign strategy, and carrier connectivity. Most Hyderabad clients are live within 7–10 business days.
