Transparent, volume-based bulk SMS pricing for Indian businesses- starting at ₹0.16 per SMS, dropping to ₹0.10 per SMS at 5,00,000+ messages a month, with no setup fee and DLT registration support included on every plan.
No setup fee · DLT registration included · GST-exclusive, transparent per-SMS rates

₹0.14
Starting price per SMS (Growth plan)
₹0.10
Lowest rate at 5,00,000+ SMS/month
0
Platform setup fee
99.9%
Delivery uptime
Trusted by 10,000+ businesses across India
No hidden charges. DLT registration assistance included in every plan.
Below 50,000 SMS/month
1,00,000+ SMS/month
Above 5,00,000 SMS/month
Prices shown are indicative and exclusive of GST. Final pricing depends on volume, route, and contract terms. DLT-related charges set by TRAI/DLT operators may apply separately.
Your effective per-SMS rate moves automatically as your monthly volume crosses each slab.
| SMS Volume (per month) | Price per SMS (INR) |
|---|---|
| Below 50,000 SMS | ₹0.16 / SMS |
| Above 50,000 SMS | ₹0.18 / SMS |
| 1,00,000+ SMS | ₹0.14 / SMS |
| 1,00,000+ SMS (Higher Slab) | ₹0.12 / SMS |
| 5,00,000+ SMS | ₹0.10 / SMS |
Below 50,000 SMS
Above 50,000 SMS
1,00,000+ SMS
1,00,000+ SMS (Higher Slab)
5,00,000+ SMS
Indicative market ranges for India- SMS remains the lowest per-message cost with the widest reach.
| Channel | Indicative Cost | Reach | Best For |
|---|---|---|---|
| Bulk SMS (Get Click Media) | ₹0.10 – ₹0.18 / SMS | Every mobile number, no app or data needed | OTPs, alerts, reminders, high-volume campaigns |
| WhatsApp Business API | ~₹0.30 – ₹0.90 / conversation* | Opted-in smartphone users with WhatsApp | Rich media, two-way chat, support |
| RCS Messaging | ₹0.11 – ₹0.20 / message | Android users on supporting operators | Branded, interactive rich-card campaigns |
| Voice Call / IVR | ~₹0.40 – ₹0.80 / minute* | Any phone, requires the call to be answered | Urgent, high-stakes confirmations |
| ~₹0.01 – ₹0.03 / email* | Requires an active, checked inbox | Detailed content, non-urgent updates |
Bulk SMS (Get Click Media)
WhatsApp Business API
RCS Messaging
Voice Call / IVR
Price per SMS moves with your monthly volume slab- from ₹0.16 below 50,000 SMS/month down to ₹0.10 at 5,00,000+ SMS/month
Transactional (DND-exempt) and promotional routes are priced identically on Get Click Media plans, but route quality (direct vs shared operator) affects enterprise-tier pricing
TRAI-mandated entity, sender ID (header), and template registration are one-time setup steps; GCM includes assistance at no extra platform fee
Unicode SMS (regional languages, emoji) counts as multiple segments per message compared to plain-text English, affecting per-send cost
Prepaid credit purchases and annual commitments typically unlock better per-SMS rates than pay-as-you-go top-ups
Published per-SMS rates are exclusive of GST; DLT-related charges set by TRAI/DLT operators may apply separately
Entity, header, and template registration assistance included at no extra platform fee on every plan
Live delivery, read, and failure-rate dashboards so you always know exactly what you're paying for
Full API access for sending, scheduling, and receiving delivery-status callbacks- no extra integration fee
No platform setup fee, no charge for undelivered messages, and no minimum commitment on Starter and Growth plans
Phone and priority ticket support for time-critical delivery issues, with a dedicated account manager
Guaranteed uptime SLA, dedicated infrastructure, and on-site integration support for high-volume senders
Big or small, we power communication for all- talk to us today.

Bulk SMS in India is priced on a volume-based rate card- ₹0.16/SMS below 50,000 messages a month, ₹0.18/SMS above 50,000, ₹0.14/SMS at 1,00,000+, a ₹0.12/SMS higher slab at 1,00,000+, and ₹0.10/SMS at 5,00,000+ messages a month. Get Click Media's Growth plan, the most common choice for growing businesses, is priced at ₹0.14 per SMS for 1,00,000+ SMS/month.
Get Click Media provides transparent, volume-based bulk SMS pricing for Indian businesses with DLT support included and no setup fee.