Get Click Media
AI Communication Platform
Trusted by 10,000+ businesses
Get Click Media
AI Communication Platform
Trusted by 10,000+ businesses
India is moving beyond plain text SMS. With RCS Business Messaging, your brand can send rich, interactive messages — images, carousels, action buttons, and a verified sender identity — right inside your customer's default messaging app. No app downloads. No opt-in friction.
Trusted by 10,000+ businesses across India
70%+
Open Rate
vs ~20% for plain promotional SMS
3–5×
Higher Click-Through
compared to SMS campaigns with the same offer
5–7 days
Go-Live Timeline
from sign-up to your first live RCS campaign
RCS — Rich Communication Services — is what happens when the telecom industry decides plain SMS isn't good enough anymore. Instead of 160 characters and a random 6-digit sender ID your customers don't recognise, RCS Business Messaging delivers a full visual, branded experience right inside the native messaging app on Android (and now iPhone) — no app install, no WhatsApp opt-in, nothing extra.
Your verified brand name and logo are shown at the top. The message itself can have high-resolution images, swipeable product carousels, and action buttons that link directly to your payment page, store location, or booking form. And unlike SMS, you can actually see whether the customer read it.
In India, RCS is live on Jio, Airtel, and Vi networks — covering hundreds of millions of Android users. With Apple adding RCS support in iOS 18, the channel now has effectively universal reach.
Bulk SMS still earns its keep for OTPs and urgent transactional alerts. But for anything that's supposed to drive a customer to act — a sale, a booking, a payment — it's fighting with one hand tied behind its back.
Your customer opens a message that looks like a premium branded card — company logo, verified name, product image, one-line offer, and a single 'Buy Now' button. One tap. Done. That's why RCS campaigns consistently deliver 3–5× higher click-through rates than plain SMS campaigns carrying the same offer.
Several things have clicked into place at once — and businesses that move now will build brand familiarity before the channel gets crowded.
Jio, Airtel, and Vi have enabled RCS on their networks. India has one of the world's largest Android user bases, and most of those devices now support RCS natively through Google Messages.
iOS 18 added RCS support. That was the last barrier to universal reach — and it's gone. You can now run RCS campaigns that reach virtually every smartphone in India.
RCS is genuinely new in India. Brands that establish their RCS presence now will build customer familiarity and recall before competitors wake up to the channel.
Early data from Indian RCS campaigns shows open rates above 70% and CTRs between 15–35% for well-crafted messages. At pricing comparable to bulk SMS, the cost-per-conversion difference is striking.
Indian consumers browse Instagram, YouTube, and WhatsApp all day. When a brand sends a 160-character plain text message in 2025, the contrast feels jarring. RCS meets them where their expectations already are.
RCS brand verification is a one-time process. Once your brand is verified, you can send to millions of recipients per day with no additional approvals — just build and launch.
Use our drag-and-drop campaign builder or REST API to create rich cards, carousels, and buttons.
Our platform silently checks each recipient's device and network for RCS support before sending.
RCS messages go through Jio, Airtel, or Vi's RCS gateway straight into Google Messages. No middleman.
The customer sees your branded card, taps a button, or swipes your carousel. Every interaction is logged.
Your dashboard updates in real time — delivery, read, click, and conversion data per message.
We're one of India's leading RCS messaging service providers, with direct integrations to Jio, Airtel, and Vi — no third-party aggregators in between. That means faster delivery, better reliability, and accurate capability detection for every recipient.
No-code campaign builder
Your marketing team can design rich cards, carousels, and action buttons without touching a single line of code.
REST API + full SDK support
Node.js, Python, PHP, and Java SDKs. Trigger RCS programmatically for transactional flows, order confirmations, and personalised sequences.
Intelligent fallback engine
RCS capability is checked per recipient. Non-RCS devices automatically get an SMS fallback — in real time, with no extra configuration.
Dedicated onboarding support
We handle the entire Google brand verification process. Most clients go live within 5–7 business days of signing up.
Compliance and data security
All campaigns comply with TRAI regulations. Customer data is processed on secure, India-hosted infrastructure.
| Feature | RCS | Bulk SMS | WhatsApp API |
|---|---|---|---|
| Rich media (images, video) | ✓ | ✕ | ✓ |
| Verified sender + brand logo | ✓ | ✕ | ✓ |
| Interactive buttons | ✓ | ✕ | ✓ |
| No character limit | ✓ | ✕ | ✓ |
| Read receipts for business | ✓ | ✕ | ✓ |
| Requires app install | ✕ | ✕ | ✓ |
| Works without internet (fallback) | ✓ | ✓ | ✕ |
| DND restrictions (promo) | ✕ | ✓ | ✕ |
| Reach — India | Android + iOS 18+ | All mobiles | ~500M users |
| Best for | Rich campaigns | OTPs, alerts | Two-way support |
Strategic note: RCS and WhatsApp serve complementary roles. The optimal strategy runs both channels from a unified platform — which Get Click Media supports natively.
RCS requires a one-time Google brand verification — your name, logo, and business docs. We handle everything. Typical timeline: 5–7 business days.
Access our RCS campaign builder. Choose from pre-built templates for flash sales, appointment reminders, order updates, and payment requests — or build from scratch.
Go live, watch your dashboard update in real time, and use the engagement data to sharpen your next campaign. Our customer success team is with you 24×7.
Per-message or per-session pricing based on volume, use case, and industry. All plans include brand verification support, SMS fallback, real-time analytics, API access, and 24×7 support.
RCS (Rich Communication Services) is the next-gen upgrade to plain SMS. Instead of 160 characters of boring text, RCS lets you send images, carousels, and action buttons — all inside the customer's native messaging app. No app download needed, no link-click friction.
It works on Android devices running Google Messages (which covers the vast majority of Android phones in India across Jio, Airtel, and Vi). Apple added RCS support in iOS 18, so iPhone users on iOS 18 and above are now included too. For anyone on an older device, our platform automatically falls back to standard SMS.
Yes — all three major Indian operators support RCS. Get Click Media has direct carrier integrations with Jio, Airtel, and Vi, so you get the fastest possible delivery and accurate capability detection for every recipient.
RCS Business Messaging in India doesn't currently require TRAI DLT registration for content. What you do need is Google's RCS brand verification — a one-time process. Get Click Media handles the entire verification, including brand asset submission and business documentation. It typically takes 5–7 business days.
Pricing is based on message volume and interaction type, and it's customised for each business. Contact our sales team for a quote — we usually respond within 24 hours. All plans include brand verification support, SMS fallback, real-time analytics, and API access.
Google verifies your business identity before allowing branded RCS messages to be sent under your name and logo. Get Click Media manages the full process — brand assets, business registration, template submission. Typical timeline is 5–7 working days.
Yes. RCS can deliver OTPs with your verified brand name displayed, which helps customers immediately identify legitimate authentication messages. We configure automatic SMS fallback for every OTP campaign so no customer ever misses their code.
They're complementary, not competing. WhatsApp is strongest for two-way support conversations. RCS reaches all Android (and now iOS 18) users through their native messaging app with no opt-in required — making it stronger for broad outbound campaigns. Get Click Media supports both channels from a single platform.
Get Click Media handles brand verification, campaign setup, and carrier connectivity end-to-end. Most clients send their first RCS campaign within a week.