Two-Way Bulk SMS Messaging
Let customers reply to your bulk SMS- for support, feedback, and confirmations- with keyword-based automation and compliant opt-out handling built in. Set up on a dedicated long code or short code during onboarding.
Inbound-Capable Numbers · Keyword Automation · TRAI DLT-Registered · Noida, India
Trusted by 10,000+ businesses across India
A reply that actually reaches you
A standard bulk SMS broadcast is one-way: you send a message, and if the recipient tries to reply, that reply typically has nowhere to go. Two-way SMS changes that- replies sent to your bulk SMS are captured and routed back to you, either into a dashboard, your CRM, or a helpdesk, so a customer's response actually reaches someone (or something) that can act on it.
- Customers can reply directly to an SMS you sent them
- Replies are captured and routed back to you- not dropped
- Works alongside keyword-based automation for common reply patterns
- Requires a dedicated long code or short code capable of receiving replies
What a reply can actually do
Three concrete outcomes a captured reply enables that a one-way broadcast simply cannot.
Support Ticket Creation
A customer's reply to an SMS can automatically create a support ticket, instead of the message being lost.
Feedback & Survey Collection
Simple prompts like "Reply YES to confirm" or a 1-5 rating collect structured feedback directly in the SMS thread.
Opt-Out Handling
STOP-style keywords let recipients opt out by replying- which is also a compliance requirement for commercial SMS.
A reply that matches a keyword triggers an action
You define a set of keywords, and when a reply matches one, it triggers an automated action instead of needing a person to read and act on every reply manually.
"CONFIRM"
Moves an order to confirmed status automatically.
"STOP"
Processes an opt-out request automatically, as required by compliance.
Where two-way SMS gets used
The most common scenarios where a captured reply drives the next step in the process.
Appointment Confirmation
Recipient replies to confirm or reschedule a booked appointment.
Delivery Confirmation
Recipient replies to confirm receipt of an order or delivery.
Satisfaction Surveys
A simple "reply 1-5" rating collected directly from the SMS thread.
Opt-In / Opt-Out Keywords
STOP-style keywords processed automatically as compliant opt-outs.
Replies routed straight to your CRM or helpdesk
Inbound replies don't have to stay in a separate SMS dashboard. They can be routed to your CRM or helpdesk via webhook, using the same integration model as our Bulk SMS API- so a reply can create a ticket, update a record, or trigger a workflow in the system your team already works in.
A note on setup: two-way SMS requires a dedicated long code or short code capable of receiving replies- not every sender ID configuration supports inbound messaging. Get Click Media sets up the right number for you during onboarding.
Everything you need for
conversational SMS
Inbound reply routing, keyword automation, and CRM/helpdesk integration for support, feedback, and compliant opt-outs.
Inbound Reply Routing
Customer replies to your bulk SMS are routed back to you instead of going nowhere.
Support Ticket Creation
Turn an SMS reply into a support ticket automatically.
Keyword-Based Automation
Trigger an action- like confirming an order or an opt-out- when a reply matches a defined keyword.
Opt-Out Compliance
STOP-style keyword handling processes opt-outs automatically, as required by regulation.
CRM / Helpdesk Routing
Route inbound replies to your CRM or helpdesk via webhook.
We set up the number- you set up the workflow
Get Click Media is a TRAI DLT-registered bulk SMS operator based in Noida, serving 10,000+ Indian businesses. We provision the dedicated long code or short code your two-way messaging needs during onboarding, and route inbound replies wherever your team works- our dashboard, your CRM, or your helpdesk- via keyword automation and webhook integration.
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Questions about two-way bulk SMS
Two-way SMS lets customers reply to a message you've sent, with that reply routed back to you- unlike a standard one-way broadcast, where any reply goes nowhere.
It enables things a one-way blast can't- creating support tickets from a reply, collecting quick feedback like "Reply YES to confirm" or a 1-5 rating, and handling opt-outs via STOP-style keywords.
You define keywords, and a reply matching one triggers an automated action- for example, "CONFIRM" can move an order to confirmed status, while "STOP" processes an opt-out automatically.
Yes- honoring STOP-style opt-out keywords is a standard compliance requirement for commercial SMS in India, and two-way SMS is what makes automatic opt-out processing possible.
Appointment and delivery confirmations via reply, simple satisfaction surveys, and opt-in/opt-out keyword handling are the most common.
Yes- inbound replies can be pushed to your CRM or helpdesk via webhook, the same integration model used by our Bulk SMS API. See the Bulk SMS API.
No- receiving replies requires a dedicated long code or short code capable of inbound messaging. Not every sender ID configuration supports this, so Get Click Media sets up the right number during onboarding.
You can manage replies from Get Click Media's dashboard, or route them automatically into your own CRM/helpdesk via webhook- no separate software is required.
Ready to let customers reply to your SMS?
Get Click Media provisions your two-way capable number and sets up keyword automation- request a demo to see it in action.