Adjust your monthly volume, message category, and SMS fallback rate to see an illustrative estimate of your blended RCS messaging cost- then talk to us for an exact quote.
Illustrative estimate only · Runs entirely in your browser · No signup required

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Share of sends that land on a non-RCS device or network and fall back to SMS, billed at an illustrative SMS rate instead of the RCS rate above.
Estimated monthly cost
₹8,500
for 50,000 messages/month · illustrative estimate
This is an illustrative estimate only, meant to help you gauge relative scale- it is not a quote or a bill. Actual RCS pricing depends on your real volume and contract term, and is quoted per business.
This RCS pricing calculator estimates your blended monthly messaging cost by letting you adjust three inputs- your monthly sending volume, your mix of OTP, transactional, and promotional messages, and your expected SMS fallback rate. It applies illustrative example rates within the ranges published on our RCS pricing guide, so the number it shows is directional, not a bill.
Businesses use it to gauge relative scale before talking to sales- to see how a higher fallback rate or a heavier promotional mix shifts the estimated cost, and to compare RCS against bulk SMS and WhatsApp at a similar volume. Every calculation runs locally in your browser and nothing you enter is stored or submitted; contact our sales team when you want an exact, negotiated quote.
The calculator above uses flat illustrative rates- your real blended cost also depends on these factors, which we'll model together in your custom quote.
Your blend of OTP/authentication, transactional, and promotional sends is the single biggest input- promotional campaigns typically carry a higher per-conversation rate than authentication messages.
Volume shapes which pricing tier you land in- higher committed monthly volume generally unlocks better per-conversation rates, worth revisiting as your program grows.
Every send that lands on a non-RCS device falls back to plain SMS and bills at SMS rates instead- a lower fallback rate keeps more of your spend at the RCS conversation rate.
Pay-as-you-go pricing is typically higher than an annual or prepaid-volume commitment- worth discussing with sales once you know your rough monthly volume.
The same indicative market ranges published on our full RCS pricing guide- kept consistent here so the two pages never contradict each other.
| Channel | Indicative Cost | Best For |
|---|---|---|
| Bulk SMS | ₹0.10 – ₹0.18 / SMS | OTPs, alerts, high-volume campaigns |
| RCS Messaging | ₹0.11 – ₹0.20 / message | Branded, interactive rich-card campaigns |
| WhatsApp Business API | ~₹0.30 – ₹0.90 / conversation* | Rich media, two-way chat, support |
Bulk SMS
RCS Messaging
WhatsApp Business API

Get Click Media helps Indian businesses model, estimate, and finalize transparent, conversation-based RCS pricing with a dedicated team.
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This calculator uses illustrative example rates within the ranges published on our RCS pricing guide, so it's a directional estimate to help you gauge relative scale- not a system that reflects your actual negotiated rate. For an accurate number, contact our sales team with your real volume and category mix.
Some RCS sends land on a recipient's device or network that doesn't support RCS, so the message automatically falls back to plain SMS and bills at SMS rates instead of the RCS conversation rate. A higher fallback percentage shifts more of your volume onto the SMS rate, which changes your estimated blended monthly cost.
RCS is typically priced per conversation category- authentication/OTP, transactional, and promotional messages carry different rates industry-wide, since each carries different business value and delivery expectations. The calculator applies a separate illustrative rate per category so the estimate reflects that difference.
No- the figures shown are an illustrative estimate only, computed from example rates, not a quote or a bill. Actual RCS pricing at Get Click Media is volume- and category-based and quoted per business.
Contact our sales team with your expected monthly volume, category mix, and SMS fallback expectations- we'll model your actual blended cost and share a custom quote.
No- this calculator estimates ongoing per-message conversation cost only. Brand verification is a one-time onboarding step; ask your sales contact whether it's bundled with your plan or billed separately.
Per message, RCS generally costs more than plain SMS, reflected in the calculator's SMS-only contrast figure- but RCS's rich cards and buttons typically drive materially higher engagement, which is why many businesses accept a higher per-send cost for better campaign ROI.
Yes- higher committed monthly volume typically unlocks better per-conversation rates industry-wide. This calculator applies a flat illustrative rate regardless of volume tier, so your actual cost at high volume may be lower than the estimate shown here. Contact sales to model tier discounts for your business.
A higher-than-planned fallback rate shifts more of your monthly volume onto the SMS rate rather than the RCS rate- try raising the fallback slider in the calculator to see how it changes your estimated blended cost, then discuss your expected device mix with our team for a firmer number.
No- every input and calculation runs locally in your browser. Nothing you enter here is saved, submitted, or used to generate a quote automatically; contact our sales team directly for that.
Get Click Media provides transparent, conversation-based RCS pricing for Indian businesses- share your volume and category mix and we'll model your exact rate.