Startups need messaging infrastructure that matches how they actually operate- low upfront cost, setup measured in days, not weeks, and no long-term lock-in. Get Click Media's Starter-tier SMS, WhatsApp, and RCS plans are built for exactly that, with room to scale into Growth and Enterprise pricing later without switching providers.
No setup fee · Go live in days · Built on infrastructure serving 10,000+ Indian businesses

₹0
Platform setup fee
Days
Typical time to go live
₹0.16
Starting price per SMS
0
Long-term lock-in
Trusted by 10,000+ businesses across India
Not a scaled-down enterprise plan- a plan actually designed for low, unpredictable early-stage volume and a team without a dedicated ops person.
Starter-tier SMS, WhatsApp, and RCS plans carry no platform setup fee- your budget goes toward messages sent, not onboarding overhead.
Pay-as-you-go per-message and per-conversation rates designed for low, unpredictable early-stage volume- not a fixed enterprise minimum.
Go live in days, not weeks- DLT, Meta BSP, and Google RCS registration support is included so you're not stuck in compliance paperwork before your first send.
Send campaigns, manage templates, and read delivery reports yourself from day one, without waiting on a sales-assisted rollout.
Move into Growth or Enterprise volume slabs as you scale, on the same account and the same integration- no re-platforming later.
Real entry-tier rates, not a placeholder "contact sales" figure- here's what each channel costs before you cross the 50,000-message-a-month mark.
| Channel | Starter Rate | Volume Band | What's Included | |
|---|---|---|---|---|
| Bulk SMS | ₹0.16 – ₹0.18 / SMS | Below 50,000 SMS/month | No setup fee · DLT registration support included | See SMS pricing |
| WhatsApp Business API | ₹0.14 – ₹0.17 / conversation | Up to 10,000 conversations/month (Utility & Authentication) | Marketing conversations run ₹0.79 – ₹0.91; no markup on Meta's own rate | See WhatsApp pricing |
| RCS Messaging | ₹0.20 / RCS | Below 50,000 RCS/month | Automatic SMS fallback and Google brand verification support included | See RCS pricing |
Bulk SMS
WhatsApp Business API
RCS Messaging
Prices shown are indicative and exclusive of GST. See each pricing page for full volume slabs and plan details.
A startup's real constraint is focus and budget, not channel count. Here's how to think about the order.
For OTPs and critical account alerts, SMS is the lowest per-send cost and reaches every phone number- no app, no opt-in friction, no data connection required. It's the channel most startups should stand up first.
If your product has a consumer-facing support or engagement need- order updates, two-way chat, a help-desk bot- WhatsApp Business API is worth the conversation-based cost once you have real users to talk to.
RCS gives you a Google-verified rich-card sender badge without WhatsApp's opt-in requirement- a fit once you want branded, interactive messaging without asking users to opt in first.
As your volume crosses each slab, your rate steps down automatically- on the same account, same API integration, and same dashboard. When you're ready for custom SLAs, dedicated infrastructure, and direct system integration, that's the Enterprise tier waiting on the other end, not a new vendor to onboard.
Starter-tier plans across SMS, WhatsApp, and RCS have no platform onboarding charge- your first rupee goes toward sending, not setup.
TRAI DLT registration, Meta Business Solution Provider verification, and Google RCS brand verification are handled as part of onboarding- a real relief for a team with no dedicated compliance or ops person.
Full REST API and webhook access from the Starter tier- integrate messaging into your product without a sales-gated enterprise contract.
Rates step down automatically as your monthly volume crosses each slab- you're never stuck paying an enterprise rate for startup-stage volume, or a startup rate that can't scale.
Get Click Media's Starter-tier plans are built for startups- no setup fee, fast onboarding, and pricing that scales with you.
Big or small, we power communication for all- talk to us today.

Just a registered business entity for DLT/Meta compliance and a rough idea of your first use case- OTPs, order alerts, or support. There's no minimum message volume or upfront spend required to start on the Starter tier across SMS, WhatsApp, and RCS.
Talk to Get Click Media about Starter-tier SMS, WhatsApp, and RCS plans built for early-stage volume and budget.