For a real estate business like Ini Homes, a property enquiry's chance of turning into a booked site visit drops the longer the first reply takes- and enquiries from portals, ads, and the website arrive at all hours, faster than any sales team can respond to each one instantly. Get Click Media worked with Ini Homes to put an automated first response in front of every new enquiry, with a direct path toward booking a site visit, so interest doesn't have time to cool before someone gets back to the prospect.
Real client · Results pending final confirmation · Noida, India
Instant
First response to a new property enquiry
Automated
Enquiry-to-site-visit follow-up
24/7
Enquiry capture across channels
Higher
Enquiry-to-visit conversion intent
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Ini Homes's property enquiries arrive from listing portals, ad campaigns, and its own website at all hours of the day, but its sales team could only respond during working hours. A delayed first reply often meant the prospect had already reached out to- or heard back from- another developer or broker in the meantime, taking their interest with them.
Because enquiries came in from several different sources, there was also no consistent way to see how quickly they were actually being answered. Without that visibility, it was difficult to tell how much of the drop-off between enquiry and site visit was coming from slow first response versus anything else in the funnel.
Property enquiries reached Ini Homes from portals, ad campaigns, and the website at every hour of the day, but a sales team can only pick up a phone or type a reply during working hours- so the moment a prospect's interest was highest, a reply often wasn't ready yet.
Enquiries landed across different sources with no consistent way to measure the time between an enquiry arriving and a prospect actually hearing back- so it was hard to know how much of the funnel was being lost to slow first response versus anything else.
A prospect comparing several projects at once rarely waits for one developer to call back- by the time Ini Homes's team responded, interest had often already moved to whichever developer or broker replied first.
Get Click Media set up an automated WhatsApp and RCS response that reaches a prospect the moment their enquiry lands, complete with relevant property details and a direct 'Book Site Visit' action, backed by an SMS follow-up for enquiries still deciding- so a reply goes out before the prospect's interest has a chance to cool.
The moment a new enquiry arrives from a portal, ad, or the website, an automated WhatsApp reply acknowledges it, shares the relevant project details, and asks a couple of qualifying questions- so a prospect gets a real reply within seconds instead of waiting on a callback.
A verified rich card follows the WhatsApp reply with a property image, key details, and a direct 'Book Site Visit' button- giving an interested prospect an immediate, visual next step instead of a plain text message they might not act on.
For enquiries that haven't yet turned into a booked visit, a short SMS follow-up keeps the conversation alive- landing directly in the inbox even without a data connection, so an interested prospect isn't lost simply because they didn't open the chat app.
Results so far are qualitative rather than a fixed figure- Ini Homes's team is seeing enquiries answered faster and more consistently, with a clearer path from first message to booked site visit. Precise response-time and conversion numbers are still being tracked.
Property enquiries from portals, ads, and the website now get an automated first reply immediately, instead of waiting for a sales executive to become available.
An instant first reply and a clear next step mean fewer interested prospects drift off to another developer or broker before Ini Homes's team gets back to them.
A prospect can move from first enquiry to a booked site visit within the same WhatsApp or RCS conversation, rather than that step depending on a separate follow-up call.
Ini Homes's team now has a consistent way to see how quickly enquiries are actually being answered, rather than relying on assumptions about response speed.
Exact response-time and site-visit-conversion figures are being finalized with Ini Homes and will be added once confirmed.
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Get Click Media can set up the same instant WhatsApp and RCS enquiry response, with direct site-visit booking, for your property business.
