Automate order confirmations, checkout OTPs, shipping and delivery updates, COD verification, and cart abandonment reminders with DLT-compliant bulk SMS built for Indian online sellers. Get Click Media connects bulk SMS to your ecommerce platform and logistics partners- cutting COD returns and 'where is my order' support tickets.
TRAI DLT registered · Ecommerce platform integration · Logistics partner webhooks · 99.9% uptime
99.9%
SMS delivery uptime
13%
Average COD RTO rate (post-SMS)
35%
Fewer order-status support tickets
₹0.09
Starting price per SMS
Trusted by 10,000+ businesses across India
Bulk SMS for ecommerce automates order confirmations, checkout OTPs, shipping and delivery updates, COD verification, and cart abandonment reminders for online buyers. Get Click Media integrates bulk SMS with Shopify, WooCommerce, and courier tracking APIs in India- reducing COD return rates and order-status support volume.
Ecommerce buyers in India span every kind of shopper- app users, marketplace browsers, and COD-first buyers who've never entered a card number online. SMS is the one channel that reaches every one of them at each order milestone, without depending on which app or platform they used to check out.
Cash-on-delivery still accounts for a large share of Indian ecommerce orders, which means order confirmation can't be assumed- it has to be verified. A quick COD confirmation SMS catches fake and mistaken orders before a courier is dispatched, directly cutting the return-to-origin shipments that erode seller margins.
Beyond COD, delivery anxiety drives a large share of ecommerce support volume. A simple shipped-out-for-delivery-delivered SMS sequence answers the "where is my order" question before the customer has to ask it, freeing support teams to handle actual issues instead of status lookups.
💡 Key insight: Sellers running a COD confirmation SMS step before dispatch consistently see lower RTO rates than sellers who ship every COD order as placed- because unconfirmed or accidental orders get caught before they cost a courier run.
Manage every buyer touchpoint- checkout OTPs, order confirmations, COD verification, shipping updates, and cart recovery- from a single SMS dashboard connected to your store and logistics partners.
Every order triggers a shipped alert, an out-for-delivery notice on delivery day, and a delivered confirmation- each with a live tracking link- so customers stop messaging support to ask where their order is.
Trigger: Customer initiates checkout, login, or account verification. OTP with a short expiry window, delivered over a direct operator route built for traffic spikes. Result: Reliable OTP delivery even during flash sales, when volume can spike within minutes.
Trigger: Order placed, especially cash-on-delivery orders. Order summary with a confirm-order link or reply-to-confirm prompt for COD orders. Result: Fewer fake or mistaken COD orders reaching the fulfilment pipeline, lower RTO rate.
Trigger: Order shipped, out for delivery, or delivered. Status update with tracking link at each stage, plus a delivery-day heads-up SMS. Result: Fewer 'where is my order' support tickets and missed-delivery reattempts.
Trigger: Return initiated, pickup scheduled, or refund processed. Status update at each step, including refund amount and expected credit timeline. Result: Reduced support load from customers checking on return or refund status.
Trigger: Cart left inactive for a set period without checkout completion. Reminder with the cart item and an incentive link, sent on the promotional route to consented, non-DND numbers. Result: Recovered revenue from carts that would otherwise convert to zero.
Trigger: Flash sale launch or back-in-stock event for a wishlisted item. Time-boxed offer or restock alert sent to the opted-in customer database. Result: Faster initial sales velocity at the start of a sale window.
| Metric | Before Bulk SMS | After Bulk SMS | Source |
|---|---|---|---|
| COD RTO (return-to-origin) rate | 22% | 13% (COD confirmation SMS) | GCM ecommerce client data |
| 'Where is my order' support tickets | Baseline | 35% reduction (SMS tracking updates) | GCM client support data |
| Cart abandonment recovery rate | 2-3% (email only) | 8-10% (SMS + email) | GCM cart-recovery campaign data |
| OTP delivery during flash-sale traffic spikes | — | 99.9% (direct operator route) | GCM platform delivery reports |
| Missed-delivery reattempts | 18% | 9% (delivery-day heads-up SMS) | GCM logistics partner data |
COD RTO (return-to-origin) rate
'Where is my order' support tickets
Cart abandonment recovery rate
OTP delivery during flash-sale traffic spikes
Missed-delivery reattempts
Native plugins and API integration with Shopify, WooCommerce, Magento, and custom checkout stacks
Transactional templates for order and OTP alerts, promotional templates for cart recovery and offers- both DLT-registered
Multi-operator routing for consistent delivery to buyers across metro and Tier 2/3 pin codes
Direct operator connectivity built to handle sharp OTP volume spikes during sale events without delivery lag
Real-time integration with courier and 3PL tracking APIs for shipped, out-for-delivery, and delivered triggers
GCM manages your brand's approved sender ID so order updates are instantly recognisable to customers
Big or small, we power communication for all- talk to us today.
A COD confirmation SMS sent right after checkout- asking the customer to reply or click a link to confirm the order- filters out fake, mistaken, or impulse COD orders before they enter the fulfilment pipeline. Sellers running COD confirmation SMS see fewer RTO (return-to-origin) shipments, since unconfirmed orders can be flagged or held before a courier is dispatched.
Get Click Media provides DLT-compliant bulk SMS for ecommerce brands with platform integration and logistics partner webhooks.
