How Cashi Improved Transaction Alerts & Verification Messaging
Cashi's users needed to know the moment money moved on their account- a debit, a credit, anything unexpected- so they could catch unauthorized activity before it went further. At the same time, onboarding a new user or clearing a high-value transaction depended on an OTP or identity-verification step actually reaching them, not silently failing on a single channel. Get Click Media worked with Cashi to combine real-time transaction alerting with a layered verification flow, so both moments- being informed and being verified- happen without the customer waiting or wondering.
Real client use case · Exact results pending final client confirmation · Noida, India
Real-Time
Transaction alert delivery
Multi-Channel
SMS, WhatsApp, and voice OTP combined
Faster
Verification step completion
24/7
Automated alerting
Trusted by 10,000+ businesses across India
Every Second Counted When a Transaction Alert Was Delayed
For a digital payments business like Cashi, a transaction alert isn't a nice-to-have- it's the customer's main way of noticing when their money moves. If a debit or credit alert arrives late, or doesn't arrive at all, a customer loses the window to catch something unauthorized and act on it. That delay isn't just an inconvenience; it directly affects how much a customer trusts the platform with their money.
The same urgency applies on the verification side. A new user signing up, or an existing user clearing a high-value transaction, has to get through an OTP or identity-check step quickly and reliably. When that verification message rides on a single channel, one delivery hiccup- a delayed SMS, a filtered message- can silently stall onboarding or freeze a transaction, leaving the customer stuck with no clear next step.
Delayed Alerts Undermined Fraud Awareness
A transaction alert that lands late gives a customer far less time to notice and report unauthorized activity on their account.
Single-Channel OTP Failures Stalled Verification
Relying on one channel for an OTP or identity-verification step meant a single delivery failure could quietly stall onboarding or a transaction with no fallback in place.
Scaling Alert Volume Without Extra Cost per User
As Cashi's user base and transaction volume grew, it needed a way to keep sending every alert and verification message without every one defaulting to the most expensive channel.
Instant, Multi-Channel Alerts and Verification
Get Click Media set up real-time SMS and WhatsApp transaction alerts that fire the moment a debit, credit, or unusual account activity happens, so Cashi's customers know right away instead of finding out later. Alongside that, a layered OTP and verification flow- SMS-first with a voice OTP fallback- means an onboarding step or a high-value transaction confirmation doesn't stall just because one channel didn't get through.
Bulk SMS for FinTech
Wallet and UPI transaction alerts sent the moment a payment completes, on a DND-exempt transactional route, so a debit or credit notification lands within seconds regardless of app or data connectivity.
WhatsApp API for FinTech
Real-time wallet debit and credit alerts with a running balance, plus WhatsApp Flow-based KYC verification so identity checks happen in-chat instead of a separate app or web redirect.
Voice OTP
An automated call reads a verification code aloud whenever an SMS OTP attempt fails to deliver or times out, so an identity check or high-value transaction confirmation still has a working path to the customer.
IVR & Voice for Banking
Voice calling for the moments a text alert alone isn't enough to get a customer's attention- an unusual-transaction alert call that reaches them directly, with an option to confirm or flag it.
What Changed for Cashi's Alerting and Verification
Early qualitative feedback points to customers noticing transaction activity sooner and fewer verification steps stalling out mid-flow. Precise verification-completion and alert-delivery figures are still being finalized with Cashi.
Faster Transaction Alert Delivery
Debit and credit alerts go out the moment a transaction posts, instead of waiting on a single delivery queue.
Fewer Stalled Verifications
A voice OTP fallback means an SMS delivery issue no longer leaves a customer stuck mid-onboarding or mid-transaction.
Customers Notified the Moment It Matters
Real-time alerting gives customers a better chance to catch and report unauthorized activity as soon as it happens.
Consistent Alerting During High-Traffic Periods
Multi-channel routing keeps alert and verification delivery steady even as transaction volume climbs.
Exact verification-completion and alert-delivery figures are being finalized with Cashi and will be added once confirmed.
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Running a fintech or payments business that needs faster alerts and verification?
Get Click Media can set up the same real-time transaction alert and layered OTP/verification system for your business- SMS, WhatsApp, and voice OTP on one platform.