Google's review process that puts your logo, business name, and a verified badge on every message you send through Google Messages.
Agent registration and Google review handled as part of onboarding
Written by the Get Click Media Pvt. Ltd. Team · Last updated: July 2026 · Reviewed by the Get Click Media RCS team
Trusted by 10,000+ businesses across India
RCS brand verificationis Google's review process for confirming a business's identity before displaying its name, logo, and a verified badge on every RCS message. It runs through Google's Business Communications Console, and Get Click Media handles registration and submission as part of standard onboarding.
Plain SMS gives a customer a phone number and nothing else- no way to confirm who's really messaging them. That ambiguity is exactly what phishing texts exploit. RCS brand verification closes that gap: once approved, your business name, logo, and a blue verified badge appear on every message, so the recipient can confirm at a glance that the sender is genuinely you.
This is also what separates a verified RCS sender from Rich Business Messaging in name only- the verification and the branded identity are the same underlying mechanism Google uses across its RBM product. See our Rich Business Messaging (RBM) page for how the naming fits together.
Your business is registered as a messaging agent through Google's Business Communications Console- the entry point for any brand sending RCS messages.
Business name, logo, brand colour, and supporting documentation go to Google for review- proof that the sender is who it claims to be.
Google checks the submission against its anti-spoofing and brand-safety criteria before approving the agent to send verified messages.
Once approved, your logo, business name, and a blue verification badge appear on every message you send through Google Messages.
A visible checkmark next to your business name on every message- the same visual trust signal recipients look for on verified social accounts.
Your logo and business name appear at the top of the conversation thread, not just inside individual messages.
Verification is tied to your registered business identity, making it harder for unrelated senders to impersonate your brand inside Google Messages.
A verified badge next to a recognisable logo measurably improves open and response rates compared to an unverified or unknown sender.
Get Click Media manages registration and follow-up with Google so verification lands as part of your standard RCS onboarding timeline- see our RCS service provider page for the full setup process.
Get Click Media enables brands to earn a verified sender badge and build trusted messaging identity with RCS.
Big or small, we power communication for all- talk to us today.
RCS brand verification is Google's review process that confirms a business sending RCS messages is who it claims to be, before displaying that business's name, logo, and a verified badge on every message sent through Google Messages.
Get Click Media handles agent registration and Google's brand verification review from start to finish.
