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Launches, Sales & Events

RCS Marketing Campaigns & Promotional Offers

Product launches, flash sales, festival campaigns, and event invitations as verified, rich RCS messages- with a direct action button built in.

See RCS Pricing

Launches, sales, festivals, and events- one rich message format

RCS marketing campaign message showing a flash sale offer with a shop now button

Written by the Get Click Media Pvt. Ltd. Team · Last updated: July 2026 · Reviewed by the Get Click Media RCS team

Trusted by 10,000+ businesses across India

GD Goenka
Bada Business
NexusPay
Salary Now
IBG Network
Niramaya Healthcare
Smart Realty
Evanik
Radius
Logic Education
HeliPkg
Acer Labs
VisionTech
Teleopedia
Shipline
Max Labs
Ini Homes
Cashi
Prime Dental
WWICS
GD Goenka
Bada Business
NexusPay
Salary Now
IBG Network
Niramaya Healthcare
Smart Realty
Evanik
Radius
Logic Education
HeliPkg
Acer Labs
VisionTech
Teleopedia
Shipline
Max Labs
Ini Homes
Cashi
Prime Dental
WWICS

RCS marketing campaigns cover one-off, time-bound promotional messaging- product launches, seasonal and flash sales, festival campaigns, discount coupons, and event invitations- sent as verified rich cards or carousels with a direct action button.

Why Businesses Need It

A Promotion Competes for About Two Seconds of Attention

A flash sale, a festival offer, or a launch announcement has a narrow window to make its case before a customer scrolls past it. Plain-text promotional SMS- already primed to be treated as spam by most recipients- rarely gets that window.

RCS campaigns lead with the product itself- an image, a clear offer, and a single obvious next step- inside a message that carries your verified business identity rather than a generic promotional sender ID.

How RCS Improves This Process

One Format for Every Campaign Type

Rich cards and carousels- see our rich media features page - flex to fit a launch, a sale, a coupon, or an event invite, each with a suggested action ('Shop Now', 'RSVP', 'Claim Offer') that captures the response immediately, rather than relying on the customer to remember and act later.

Step-by-Step Workflow

From Campaign Plan to Tracked Result

1. Campaign planned and segmented

The offer, launch, or event is defined, and the audience segmented by purchase history, interest, or membership tier.

2. Rich card or carousel goes out

The campaign sends as a branded rich card or carousel- product images, offer details, and a clear CTA together.

3. Suggested actions drive the response

A 'Shop Now', 'RSVP', or 'Claim Offer' button captures the response immediately, inside the message.

4. Performance tracked per campaign

Delivery, read, and click data roll up per campaign, so you can compare one launch or sale against the next.

Campaign Types This Covers

Ten Ways Businesses Run RCS Campaigns

Product launch

A new product announced with hero imagery and an early-access or pre-order CTA.

Seasonal offers

Season-specific promotions- summer sale, monsoon offer- timed to when customers are already shopping for the category.

Flash sale

A short, high-urgency window with a visible countdown framing and a direct 'Shop Now' button.

Festival campaigns

Festival-specific offers and greetings, formatted with relevant visual themes for the occasion.

New arrivals

A carousel introducing the latest additions to a collection, aimed at repeat shoppers who follow the brand.

Coupons & discount campaigns

A specific discount code delivered as a rich card, with the terms and expiry clearly visible.

Limited-time offers

An offer framed with a visible deadline to encourage a faster decision than an evergreen promotion.

Buy one get one

A BOGO or bundle offer shown with both products side by side in a rich card.

Webinar/event registration

Event details with a 'Register Now' or 'RSVP' button that captures the registration directly.

Product launch events

An in-person or virtual launch event invitation, with a registration button and event details in one card.

Business Benefits

What Changes for Campaign Performance

Higher visibility than a promotional SMS

A rich card with product imagery gets noticed faster than a text-only promotional message competing for attention.

One format for many campaign types

Launches, sales, festivals, and events can all use the same rich card and carousel infrastructure.

Verified sender builds trust in offers

A verified badge on a discount campaign reduces the chance it's mistaken for a spam or phishing promotion.

Direct action, not just awareness

A 'Shop Now' or 'RSVP' button captures the response immediately, instead of relying on the customer to remember later.

SMS vs RCS for Marketing Campaigns

A Promotional Text vs a Campaign Worth Opening

AspectPlain SMSRCS
Visual impactPlain text description of the offer.Rich card or carousel with product imagery and offer details together.
Response actionA link to tap and load a separate page.A 'Shop Now' or 'RSVP' button embedded directly in the message.
Multi-product offersLimited to one link or a list of text.A swipeable carousel showing several products or offers in one message.
Trust signalGeneric sender ID, often flagged as promotional.Verified business name and logo on every campaign.
Implementation Guide

From Campaign Brief to Live Send

Get Click Media designs the rich card or carousel for your campaign, sets up audience segmentation, and sends through our RCS API or platform- whether it's a one-time launch or a recurring festival calendar.

Pricing

What Marketing Campaigns Cost

Campaigns are priced per message sent, the same as other RCS sends. See our RCS Pricing India page for current rates, including volume pricing for large broadcast campaigns.

Why Choose Get Click Media

Campaign Design and Delivery, Handled Together

Rich card design included

We build the visual campaign asset- launch, sale, or event card- rather than leaving formatting to you.

Segmentation across audiences

Campaigns can target by purchase history, location, or loyalty tier for more relevant sends.

Verified sender on every campaign

Every promotional send carries your verified business identity, reducing spam-folder risk.

Reporting per campaign

Delivery, read, and click data tracked per campaign so you can compare performance over time.

Google RCS

Largest CPaaS partner for RCS marketing campaigns

Get Click Media enables brands to launch rich, verified promotional campaigns with RCS.

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Frequently Asked Questions

RCS Marketing Campaign FAQs

This page covers one-off/time-bound campaigns (launches, sales, events); Loyalty Programs covers ongoing membership/rewards relationships- the two link to each other rather than overlap.

Ready to run a campaign people actually open?

Get Click Media designs and sends rich RCS campaigns for launches, sales, festivals, and events.